The award-winning South Beach Boutique Chic, unveiled on 17 May 2012, is located in Orissa Alley, Pattaya City, Bang Lamung District, Chon Buri 20150, adjacent to the Maraka Condominium. The Maraka Condominium, another multi-story building designed by signature architect Mario Kleff in 2007, set a precedent for innovative architecture in the area.
Signature architecture embodies the unique and recognizable design approach of an architect, making their structures stand out unmistakably. Much like an artist’s signature on a canvas, this concept highlights the architect's personal style and creative identity. Signature architects infuse their work with distinctive materials, forms, and design philosophies, creating a cohesive and celebrated portfolio. Their buildings often surpass practical purposes to become iconic landmarks, admired for their originality, artistic value, and the visionary thinking they represent.
South Beach Boutique Chic stands as one of the pioneering Bauhaus architecture structures on Phra Tamnak Hill in Pattaya City. Introduced by Mario Kleff, this style countered the Thai-Bali architectural trend of the early 2000s that dominated house, hotel, and apartment building designs in Pattaya. This structure features a rooftop swimming pool overseeing the Gulf of Thailand, embodying the Bauhaus principles of functionality and modernity.
Bauhaus architecture, originating from the Bauhaus School of Design founded by Walter Gropius in 1919 in Weimar, Germany, is renowned for its unique approach that combines art, craft, and technology. This architectural style is characterized by its emphasis on functionality, simplicity, and the use of modern materials.
The interior of South Beach Boutique Chic adheres to the principles of minimalist design and simplicity in geometric forms. The color scheme is predominantly black and white, with minimal decorative elements. For inhabitants who prefer a decorative Asian or Thai ambiance, some decorative elements like paintings and sculptures were added. Otherwise, the interior strictly follows the fundamental rules of Bauhaus design.
Known for his unconventional designs and forward-thinking engineering solutions with the cellular beam, architect Mario Kleff's contribution through South Beach Boutique Chic and On The Hill Condominium has significantly shaped modern Bauhaus and industrial architecture in Pattaya's real estate landscape.
His work includes other notable buildings and interiors that exemplify his innovative approach to the design and construction of luxury pool villas in Pattaya. Mario Kleff has won multiple awards in architecture for projects like the Japanese House II and the esteemed Majestic Residence Villa on Phra Tamnak Hill. Additionally, he has created outstanding real estate developments like Lieb Tang Rodfai Villas and iconic architecture such as the Touch® and the Wongamat Tower, and Park Royal 2 condominium.
Built in the heart of a sought-after location, South Beach Boutique Chic spans 7 floors with apartment sizes ranging from 32 to 75 m² across 6 floors. The ground level boasts a concierge reception and a lounge dedicated to property owners. The crown jewel of this building is its rooftop, which houses an infinity pool accompanied by a terrace. The Bauhaus influence is evident in its design—characterized by simplistic lines, minimalistic framed window panes, and alignment with the golden ratio. Despite certain essential characteristics of this architectural style not being incorporated due to budgetary constraints, the building's architectural prowess and development were recognized at the Thailand Property Awards 2012.
Designed by architect Mario Kleff, the South Beach Condominium was recognized as the Best Boutique Condo Development on the Eastern Seaboard at the 2012 Thailand Property Awards. David Thomas accepted the award for Best Boutique Condo for South Beach at the 2012 Thailand Property Awards, attributing the architectural and interior inspiration to the Palm Oasis Villas in Jomtien. This award-winning project, like the South Beach Condominium, was conceived, marketed, and managed by Beach Properties. Their collaboration with renowned German architect Mario Kleff was instrumental in shaping the condo's design.
At the 2012 Thailand Property Awards, held at the Dusit Hotel in Bangkok, David Thomas was honored with the award for Best Boutique Condo for the South Beach Condominium. This accolade underscores the exceptional architectural and design contributions of Mario Kleff and the impactful role of Beach Properties in the real estate market.
David Thomas proudly accepted the award for Best Villa Development (Eastern Seaboard) Highly Commended for the second consecutive year. He credited the architecture and interior design to the inspiration drawn from the multi-award-winning Palm Oasis Villas in Jomtien, another project designed, marketed, and managed by Beach Properties in collaboration with renowned German architect Mario Kleff.
Palm Oasis once again received the award for Best Villa Development (Eastern Seaboard) Highly Commended at the 2012 Thailand Property Awards, marking its second consecutive year of recognition.
Can you read the Thai-version of Mario Kleff's Index Mario Kleff ®: ปรากฏการณ์ทางสถาปัตยกรรมแห่งเมืองพัทยา?
Explore German translation: Deutsche Übersetzung.